JENNIFER COLE

Beauty Specialist and Hype Girl


Hi! I'm Jennifer Cole, your new favorite hype girl!I've spent over 35 years in the client relations industry- 25 of them in the beauty industry.
(yep… I started when Millennials roamed the mall 😉).
Beauty is fun. Growth is powerful.
But around here? We do both. 💗
I’m all about simple skincare routines, easy makeup how-to’s, plus real life AND leadership for my AMAZING clients and my fabulous team!My superpower? Creating skincare and makeup routines for women over 40 because, no, it's not too late for you.Glowing skin has zero age limit. Makeup is optional. Confidence is not.My vision? A world full of self-assured, brave women who realize they are beautiful and capable.Women who shine at home, at work, and everywhere in between.And I'm always ready with encouraging words to keep you going!When I’m not making you beautiful and confident, you can always find me with my new husband Matt, our 3 dogs, our 3 grown kiddos or the 3 grandchildren. Or out in my garden away from ALL of them.If you like ALL things beauty.....plus inspiration, confidence & hope.....with a little sass😘 .… you’re in the right place. 💗



Are you secretly doing these 3 big skincare no-no’s? Grab the guide and find out!


Ready to simplify your makeup drawer? Grab your free guide to a timeless, clutter-free routine.


Ready for that “your skin looks amazing!” glow? Grab your free Glow-Up Checklist!




Download your free guide to the top skincare mistakes most women make and learn the super simple fixes that instantly improve your skin.



Tired of digging through products you don’t even use? This guide will help you create a simple, everyday routine you’ll actually love.


Want a simple routine you can actually keep up with? The Glow-Up Checklist gives you the quick daily, weekly, and lifestyle habits that help your skin look brighter, smoother, and more confident!Drop your info below and I’ll send it right over!


Watch the video below, fill out the form, and get your free product!

I didn’t start this business because I needed another thing to do—I started it for the possibility. Because I didn’t want to wonder in 10 years, “What if I had taken a chance and done the unpredictable thing and tried the Mary Kay thing? Where would I be now?”I have stayed because I see too many women dimming their light.Somewhere between life, stress, and everyone else’s expectations, they stopped feeling beautiful… or capable… or even seen. And I get it, because I’ve had those moments too.What I discovered is that confidence isn’t about perfection—it’s about permission. Permission to take up space, to care for yourself, to glow again.This business gave me that—and now I can’t stop sharing it.Yes, it’s skincare. Yes, it’s makeup.But it’s also late-night messages from women who finally feel like themselves again. It’s watching someone go from
“I could never” to “I just did.”
And let’s be real—it’s also about building a life that feels as good as it looks. Freedom, flexibility, and the kind of income that changes things. Whether you want to save money or make money, you’ll find that vibe here.I do this because helping women rise, shine, and come alive again?That never gets old.


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YAY! Here is your guide!


YAY! Here is your guide!


YAY! Here is your guide!


Yay! Can't wait to connect soon!


This app gives us the best products to recommend based on a quick scan of your face (at a spa this consult would cost you $150-300 🤯)!
Make sure you screenshot your results and complete the form below so I can give your customized samples!

Take a screenshot of your results and complete the form to send them for me to review.